Amazon partners with OpenAI to let Amazon DSP users run ads in ChatGPT in a pilot program limited to the US (Peter Adams/Marketing Dive)

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Amazon partners with OpenAI to let Amazon DSP users run ads in ChatGPT in a pilot program limited to the US (Peter Adams/Marketing Dive)

Peter Adams / Marketing Dive : Amazon partners with OpenAI to let Amazon DSP users run ads in ChatGPT in a pilot program limited to the US — Conversational ads inventory will be available as a managed service via Amazon DSP, but OpenAI will handle placement through its own systems. — Listen to the article — Dive Brief:

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