Motion Picture Association runs its legal operations on a CRM built for sales

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Motion Picture Association runs its legal operations on a CRM built for sales

Legal operations teams are finding that software built for sales pipelines can just as easily run investigations and member communications. As AI agents take on triage work, even nontechnical teams are building those workflows themselves. That shift is playing out at the Motion Picture Association Inc., where a CRM module on monday.com Ltd.’s AI work […] The post Motion Picture Association runs its legal operations on a CRM built for sales appeared first on SiliconANGLE .

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