QueryFormer: Winning Solution for KDD Cup 2026 Tencent UniRec Challenge

arXiv cs.AIen

arXiv cs.AI

AI Global Wire

arXiv:2609.16548v1 Announce Type: new Abstract: Post-click conversion rate (pCVR) prediction requires jointly modeling feature interactions and sequential user behaviors. The KDD Cup 2026 Tencent UniRec Challenge calls for a unified architecture addressing both. We observe that existing unified architectures often generate query tokens---the central information hub---with projection-based multi-layer perceptrons (MLPs), without explicit token-to-query attention for refining the query side. We propose QueryFormer, centered on a stackable unified field--sequence block that bridges non-sequential multi-field features and behavioral sequences, and provide a latency-aware scaling study over view

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